How to monetize your podcast with email
Looking for an easy way to increase podcast revenue? Ad spots and sponsor messages are great ways to monetize your podcast, but email marketing makes it easy to continue selling when you’re not on the...
View Article10 ways to repurpose your social media content in emails
You know social media and email offer a formidable one-two marketing punch, but as a busy small business owner you might struggle to find time to create content for both channels. The good news is you...
View Article6 proven local email marketing ideas for small businesses
Email is often underutilized by small, local businesses despite the fact that it boasts a whopping 122 percent ROI — more than four times that of social media and direct mail. Whether you own or...
View Article15 wicked good Halloween Facebook post ideas
Looking for Halloween marketing ideas? Facebook is a fantastic way to reach customers with targeted messages that endear them to your brand and motivate likes, follows, shares and sales. If you’re not...
View Article3 easy steps to your first email drip campaign (that sells on autopilot)
Email drip campaigns are good for small business. In fact, automated email series get 80 percent higher open rates and triple the clickthroughs of single emails, and they generate 80 percent more sales...
View ArticleHow salesy should your newsletter be?
If you’ve got a regular email marketing newsletter you deliver to your customers, chances are you might be trying to sell something — and that’s ok. But a strictly salesy newsletter doesn’t make for...
View Article3 reasons why you should write CTAs from the reader’s point of view
A strong call to action (CTA) isn’t just one of the most important elements of your email campaigns — it’s critical to the success of your overall online marketing plan. Whether you want your...
View Article12 months of inspiration for engaging with your email subscribers
If you’re looking for a New Year’s resolution this year, try being proactive instead of reactive when it comes to your business’s email marketing. Along with the big holidays — such as Valentine’s Day,...
View Article3 ways to double your email list and boost sales with email partnerships
Want an easy way to grow your email list and boost sales? Partner with non-competing businesses and organizations that share your customer base. When you partner with other business to promote one...
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